Sandra Imery – City of Houston FEC Program Manager
Sandra Imery, is the new Local Program Manager for Houston’s Financial Empowerment Center. Sandra holds a Master of Science and a Bachelor of Applied Arts & Science from Texas A&M University-Kingsville with a concentration in Counseling.
She is a recent transplant from San Antonio and is happy to call Houston her new home. She has over 15-years of non-profit experience and was one of the first FEC Counselors in the piloted San Antonio Financial Empowerment Center.
Sandra is a first-generation Mexican American who understands the complexities of cultural barriers, economic disparities, and the importance of community resources for marginalized groups.
Sandra served the San Antonio non-profit community for over 15-years with several agencies including, United Way of San Antonio & Bexar County, Family Service Association and Inman Christian Center.
Ana Gonzalez - The Alliance FEC Program Manager
Ana Gonzalez, has over 17 years of experience in a variety of non-profit management roles.. Ana has a Master’s Degree in Social Work and Counseling from Texas A&M University with an undergraduate degree in Psychology.
Ana has an extensive background in case management and has learned to advocate for her clients. “My greatest passion is seeing clients become self-sufficient and financially empowered! Taking control of their financial future makes me happy!”
On her spare time, Ana spends time with her daughter Ava doing DIY projects and running after their dog Bruno!
Maria Franco - Administrative / Data Support
Maria Franco, has two degrees in Finance and Business Management with a concentration in Leadership from the University of Houston. She graduated Magna Cum Laude and subsequently completed a Master of Business Administration with an emphasis in Technology. She also completed her internship at MassMutual as a financial advisor receiving recognition for her stellar performance.. Maria Franco carries out activities such as translation, design, and marketing independently.
Now as a bilingual coordinator of data and public benefits at HFEC, she serves the Houston community so they can reach their financial goals and have a better quality of life.
Noemi Flores - Financial Counselor
Noemi Flores, has a background in predatory lending, retail management, and database administration. This vast background required an emphasis on customer relations and consumer goals, and consumer economic growth. She has strategically applied her experience to educate, empower and change the financially disadvantaged economic outlook.
She served Houston East End’s community as a Financial Coach for 2 years with a non-profit partner of the Greater Houston United Way Financial Network. Noemi is Certified as a Credit Counselor by the National Association of Certified Credit Counselors.
As a Financial Counselor, being able to gain people’s trust, and respect is a privilege that she holds to the highest regard. She is committed to a person’s overall success. She looks forward to helping the community with their financial needs.
Noemi and her spouse have recently expanded their family, and are learning what it is to have 3 daughters, 2 of which being a year apart. She spends most of her personal time being a “Total Dance MOM” to her older competitive daughter. “Let’s get this!”
Lydia Sims - Financial Counselor
“As someone who has fallen from financial grace and worked my way back into a healthy financial situation, working with those who need financial guidance and support is my passion. I have always pursued interests in supporting those who need help whether it be financially, mentally, or therapeutically. As a former Substance Abuse Counselor, AmeriCORPs VISTA, and a current Financial Counselor, I have seen the highs and lows of the Human Condition and stand proud to be a part of a support system that can be beneficial for all. I am a recent Master’s graduate from the University of Houston-Downtown, an avid reader, and an aspiring writer who hopes to change the world one person at a time.”
Marcus Hill - Financial Counselor
Proud Houston resident for nearly 15 years, what I love most about Houston is its culture and diversity. My passion for helping those who are willing to lace up their boot straps and help themselves led me to The Alliance in 2018, as I worked to help Hurricane Harvey survivors gain the necessary resources to rebuild after the storm. Transitioning into a fulltime role as a Financial Counselor in 2019, I now proudly serve the Houston FEC.
As a Financial Counselor, I most love working with clients to gain stability now and build for the future of their families. I most love working with visionaries—anyone with a dream in their heart and the courage to pursue it. I am a US Army Veteran and also love working with fellow Veterans and the incarcerated/formerly incarcerated. I believe that change is possible but never comes without struggle.
I am a proud father of three who enjoys playing with, teaching and investing in my children. I enjoy playing softball and fishing, which help me separate from the challenges of life long enough to recharge and fight another day. I believe that each day is a gift and an opportunity to serve others. This I do passionately each and every day. “Let’s journey together toward your vision.”
Jose Manuel Diaz - Financial Counselor
Originally from Chicago, Jose Manuel Diaz has spent his early years growing up in the East End of Houston, TX. Jose has work experience with predatory lending and financial coaching. Prior to joining the Houston Financial Empowerment Center, Jose gained his experience in social services as a Career Coach and then a Training Instructor.
“I can easily identify with our clients. I have been where they are, I know how to get the types of jobs many are seeking and can use experience in predatory lending to be part of a support system to help clients reach their goals.”
Jose is enthusiastic about helping the community and sits on various planning committees in the Greater Houston area. Since 2000, he has assisted the Hispanic community, specifically with immigrant children.
Marco Bracamontes - Financial Counselor
Marco Bracamontes has a background in financial education, social research, and multicultural outreach. He brings extensive experience working with ethnic, unbanked, and underserved communities nationwide. Additionally, he has worked on personalized coaching at various corporate levels.
As part of the American Red Cross, he participated in the Hurricane Harvey Long-Term Recovery program that supported 400K+ disaster survivors with direct assistance and partnered with 120 community organizations in the Texas Gulf Coast.
As Financial Counselor Marco always maintains a strategic approach and a client-centered process. He applies self-efficacy techniques to empower asset-limited, income-constrained individuals. With deep knowledge of the Latino population, he builds trust and credibility by providing tools for resilience in-language and in-culture.
His motto is: where there’s a will, there’s a way. Marco believes in every person he assists and helps them build confidence to overcome financial challenges. He looks forward to reaching out to new clients every day.
Christina Nguyen - Financial Counselor
Christina Nguyen has a master's degree in Business Administration focusing on International Business from Houston Baptist University and a Bachelor of Science degree in Psychology. She is a first-generation Vietnamese American who understands the challenges of the language barrier and lack of resources for those with limited English proficiency. Christina outreaches and advocates for the Vietnamese community. In addition, she has worked with the Army Emergency Relief in assisting service members with their finances. Christina is eager and passionate about helping the underserved community to become self-sufficient and take control of their finances.